At the height of summer, most people are headed to Miami to lay out on beaches, or perhaps enjoy the city’s epic Cuban cuisine. But for fashion aficionados, one thing matters in the coming days — Miami Swim Week. The D.C. Swim Week Shows™-managed event, which makes for the largest swimwear gathering in the world, makes its annual return to the sunny South Beach July 13-18, with a laundry list of brands gearing up to debut their Summer 2023 collections.
At its core, the star studded event highlights that the swimwear industry is more vast than you may know, with Miami Swim Week™ The Shows weaving threads of various forms diversity all throughout the five day soiree. Of the 50 live shows to take place (highlighting over 70 designers), The Shows are set to spotlight a range of cultures and regions, with designers from over 70 countries around the world expected to touch down in Miami bearing new designs that will set the tone for forthcoming summer fashion. Additionally, representation will hit the runway by way of models of all shapes and sizes with some designers on the lineup specializing in primarily extended sizes.
With renowned designers and brands such as Ema Savahl on the roster, as well as cult favorite cool-girl brands such as Poster Girl and Natalia Fedner, it goes without saying swim and resortwear’s next biggest trends will be single-handidly orchestrated by the week’s presentations. More unexpected elements, however, include the first ever swimwear Metaverse, which will introduce swimwear NFTs by way of a fully interactive Web 3.0 luxury swimwear fashion runway. Moreover on the innovation front, a partnership between Miami Swim Week™ The Shows and fashion commerce app, RUNWAY BUY, will also allow each runway show of the week to be shoppable in real time.
With such a robust lineup to be expected, there are of course a handful of Black-owned brands set to hit the runway at the event’s base of the iconic luxury SLS Hotel. Get to know a few of them below, ahead of the Miami Swim Week kick off. Then, keep the following program in mind so you don’t miss when your favorite brands hit the catwalk front and center.